Made In: the DTC cookware brand which raises a glass to you raising your standards.
Today you'll meet its cofounders, Jake Kalick and Chip Malt. Though the brand is just a few years old, their product story begins in 1929 -- a fact which offers valuable learning to the podcast with regard to how brand development strengthens one's authenticity over time.
We also talk about how digitally native brands vs generationally-built ones differ, as well the ways in which Made In flips the universe when it comes to partners and supply chain.
So look sharp and enjoy the conversation today as I get real with Made In through Jake Kalick and Chip Malt.
FOLLOW AUTHENTIC AVENUE, AND ADAM, ON SOCIAL MEDIA:
LinkedIn (Authentic Avenue): https://www.linkedin.com/company/68049428/
LinkedIn (Adam Conner): https://www.linkedin.com/in/adamjconner/
Adam is also on TikTok: https://www.tiktok.com/@authenticadam
Email Adam at email@example.com
Learn more at https://authenticavenuemedia.com/.
Theme Song: Extreme Energy (Music Today 80) Composed & Produced by Anwar Amr Video Link: https://youtu.be/8ZZbAkKNx7s
Additional sounds by Mediaman57 (https://freesound.org/people/Mediaman57/) via CC BY 3.0 (https://creativecommons.org/licenses/by/3.0/).