Lowe’s: A leader in home improvement, and well-positioned to help any would-be Bob Vila when it comes to sprucing up your old place.
The brand is a very new place for Chief Marketing Officer Marisa Thalberg, who joined in February just before COVID’s first wave hammered the US. Since then, she’s been focused on helping consumers bring joy inside and around their homes, and today we talk about how to be the best a brand can be.
So sit back and enjoy as I get real with Lowe’s and Marisa Thalberg.
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